Kristin Kaplan : Integrator & Founder, Digital COO Academy | Business Start-Up Costs – Where to Invest First?
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Business Start-Up Costs – Where to Invest First?

At some point every business owner must decide when and where to invest money to get their business or idea off the ground. Of course we all want to invest as little as possible because new businesses often mean no income…yet. But as with anything in life, less risk equals less reward and if you really want to make your business succeed, you’re going to need to cover your start-up costs. Now I’m definitely not saying to go hog-wild and throw tons of money at anything and everything to try and jump-start your business. I want you to be smart about your costs. You need to be strategic and identify exactly what you need to invest in NOW, that will bring you the most value. I see so many business owners investing in fancy tools, beautiful marketing materials, and things that frankly you just don’t need in the beginning, especially if you don’t have a viable business yet. So let’s examine my TOP FOUR areas that you should invest in first. Check out the video below!

And if you want to grab the FREE Ultimate Start-Up Costs Guide for Your Business, where I break down all the various cost categories and organize them by priority, CLICK HERE!

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