This week I'm bringing back my content manager & copywriter, Latasha Doyle as a co-host and we're talking all about how to get your team to work more effectively together. Highlights: The difference in teams that have an integrator vs. teams that don'tHow to lead more effectively as the CEO and visionaryWhat's killing momentum on your teamWhat...
Today we're discussing why bringing on an integrator isn't a one-step solution to growing your business. Highlights: What it means to step into the CEO role in your businessWhat's keeping online business owners stuckThree reasons hiring an integrator isn't going to fix your business & common misconceptions about integratorsWhat you CAN expect to happen when you bring...
On this episode we’re talking all about why it’s so important to get really clear on your niche and I'm sharing two ways you can do it. Highlights: Why it's harder to sell your offers in the online marketing space more now than ever beforeMy own story in niching downThe two ways you can hone in...
Today I’m sharing some steps that you can take to better execute on goals and ideas in your business, even when you don’t want to. Highlights: The one thing Gary V really does get rightWhat you are responsible for doing even as the CEO and leader of your teamThe biggest thing that annoys me when it...
Today I'm interviewing my friend and digital marketing strategist, Myrna Daramy, and we're talking all about how to make sure people can actually find your business and brand easily online so that you can book more clients and customers. Highlights: How DMO (Digital Marketing Optimization) is the new SEO A simple step you can take...
Today I'm sharing a behind-the-scenes look at my last launch and what worked, what didn't, and what I'd change for the next one. Highlights: How to recognize a cash cow in your businessDiscussing the Pareto Principle and how it applies to your businessWhy you need to par down your offerings to what's most likely to generate the...
On this episode I interview, ALoN David, the creator of the 90X Goal Planner, on how to set better goals and actually accomplish them and the goal setting system and planner that he created. Highlights: The mistakes entrepreneurs are making when setting goalsWhy procrastination is costing you much more than you thinkWhy it’s actually good thing if...
Today we’re talking all about why it’s SO important to stay in your own lane when it comes to your business. So stay tuned! Highlights: What it means to "stay in your own lane" and why the grass isn't always greener on the other side What makes you an authority or expert in your niche and...
Today we’re talking all about charging what you’re worth and what that REALLY means (because it's not what you think!). Highlights: The story of how I became obsessed with pricingThe truth about how much money most people in the creative and online business industries are actually makingWhat it means when people say "charge what you're worth" and...
Today we’re talking all about marketing math and when a dollar doesn’t actually mean a dollar. Highlights: How online marketers are using "marketing math" to boost their authority and salesWhy you shouldn't take the term "7 figure business" at face-valueThe difference between vanity metrics and metrics that matterWhat truly constitutes price and value and why arbitrarily setting...